Empty Notion kits
Pretty dashboards with blank databases. You duplicate a “Marketing OS,” stare at it for twenty minutes, then go back to a Google Doc.
Campaign OS · by BriefToReport
One campaign loop that stays together: brief → calendar → assets → report
Paste-ready Notion markdown + Sheets CSV + a short SOP for solo marketers and tiny agencies. Light campaign ops, not Agency OS, not a portal, not a course.
€29
Campaign OS list price · Client Ops Pack LAUNCHOPS optional
One-time · instant download · neither pack requires the other
The mess
Empty kits. Scattered docs. Report grind.
You already know what to ship. The tax is keeping the brief, the calendar, the assets, and the wrap from drifting into four different places.
Scattered docs & chats
Brief in Notion. Calendar in Sheets. Asset list in Slack. Client update drafted from memory on Sunday night.
The report grind
Every wrap starts from zero. No shared fields, no Links block, no paste-ready client email, just hunting screenshots and inventing structure again.
The loop
How Campaign OS holds the work together
Four linked artifacts plus a short runbook. Same status language across files. You paste numbers you already have, nothing auto-pulls.
Brief
Lock objective, audience, offer, deliverables, and a required Links block so calendar, assets, and report point at the same campaign.
Calendar
Plan the week and the month against the brief, idea → draft → review → scheduled → published.
Assets
Track creatives and copy with statuses, versions, and brief refs so nothing ships orphaned from the plan.
Report
Weekly client skim + campaign wrap: what shipped, what slipped, three activity headlines, decisions, paste-ready email. No ROI theater.
The pack
What’s included
Instant download of Campaign-OS-v1.zip, Notion-ready markdown, Sheets CSVs, SOP, README, and a filled EXAMPLE.
Campaign Brief v1
Meta, objective, audience, offer, deliverables, timeline, budget, metrics, risks, plus Links cross-ref (Brief ↔ Calendar ↔ Assets ↔ Report).
Content Calendar
Weekly sprint rows and monthly overview. Markdown table + CSV for Sheets.
Asset Tracker
Creatives, copy, links, status, versions, and brief references in one place.
Reporting / wrap
Weekly notes, three headline activity metrics, decisions stub, campaign wrap, and a paste-ready client email.
Agent-ready SOP
How a human or assistant runs the loop end to end without overclaiming. You still own approvals and claims.
Northline Coffee (filled)
Fictional local soft-open across brief, calendar (~2 weeks), assets A01–A06, and a W1 client-skim report. Clear before your own live work.
Preview
What’s in the EXAMPLE
Concrete fields from the included Northline Coffee soft-open, so you know you’re not buying empty shells.
EXAMPLE, Northline Coffee : local launch week
Brief ID EXAMPLE-NL-2026-09
- Dates
- 2026-09-22 → 2026-10-05 · Goal type: Launch
- Channels
- LinkedIn, Instagram, IG Stories, Email
- Objective
- Tell nearby office workers and residents the shop is open for weekday mornings, hours, location, how to visit. No footfall or sales promises.
- Primary audience
- Commuters / remote workers within ~15 minutes who want a reliable weekday coffee stop
- CTA examples
- “Drop by Mon–Fri 7:30–14:00” · “Save the map pin” · email: “Reply YES for the opening-week hours card”
- Budget note
- Organic only this wave; photo day in-house; no paid ads
Sample deliverables (Asset Tracker)
- A01 LinkedIn soft-open teaser (copy + photo)
- A02 IG carousel: hours + map + space
- A03 Email: soft-open list note
- A04 IG Stories: barista morning stills
- A05 LinkedIn: bakery partner spotlight
- A06 IG: mid-week “what’s on the board”
W1 report headlines (activity only)
- Pieces published: 2 (A01 LI + A02 IG)
- Soft-open email: 1 scheduled
- Assets in flight: 3 (Review / In progress / Briefed)
Fictional and claim-safe. Labels stay EXAMPLE until you replace them. Targets are planning numbers, not promises.
Fit check
Who it’s for, and who should pass
Honest filter. Wrong buyers waste your time and ours.
For you if
- You’re a solo marketer who wants one clear campaign loop instead of briefs, calendars, and assets scattered across docs and chats
- You run a tiny agency (≈1–3 people) and want the same brief-to-report rhythm across clients
- You prefer portable MD + CSV files over a locked marketplace template
- You’re fine pasting activity metrics yourself, no fantasy that tools will “just sync”
Not for you if
- You want guaranteed leads, revenue, growth, or rankings
- You need custom build-out, coaching, or done-for-you campaign work
- You’re shopping for a full Agency OS (CRM / finance / HR / agency HQ)
- You expect analytics platforms or Looker to auto-pull into the pack
- You need an enterprise suite or a hosted client portal
Setup
How it works in 15 minutes
Free Notion and free Google Sheets are enough. No paid plan required.
Download the zip from your Polar receipt, instant access after checkout.
Paste each .md into Notion (start with the Campaign Brief).
Import each .csv into Google Sheets (File → Import). Keep the header row.
Skim the EXAMPLE (Northline Coffee) so you see how Links and fields connect.
Clear or replace every EXAMPLE row, then fill Links on the brief first and mirror across files.
Run the loop with the SOP: brief → calendar → assets → weekly report → wrap.
FAQ
Straight answers
Is this a client portal?
No. Templates + a short SOP only, not a hosted client portal. Paste the weekly report or email into Google Docs, or share Sheets the way you already do.
Does it connect to Looker / analytics auto-pull?
No. Reporting templates are for activity metrics you paste in yourself. There is no platform integration, Looker connector, or auto-sync.
Is this Agency OS?
No. Campaign OS covers one campaign execution loop (brief → calendar → assets → report). It is not a full agency HQ with CRM, finance, or HR.
Will this get me leads / revenue / growth?
No. It’s an ops loop. Results depend on your offer, audience, and execution. We do not promise outcomes.
What was LAUNCH19?
LAUNCH19 ended on 24 Sep 2026. Campaign OS is now €29 for the same full pack. It was not a lite SKU.
Is this Notion-only? Do I need paid Notion or Sheets?
Markdown you paste into Notion + CSVs for Google Sheets, plus the SOP. Free Notion and free Google Sheets are enough. v1 has no hosted Notion duplicate link.
What’s Client Ops Pack, and do I need both?
Sister pack: access-request emails (Meta / Google) plus a monthly review skeleton. Instructional templates only, not DFY account setup. Neither pack requires the other. Buy both only if you need the campaign loop and the retainer access/review ritual.
What’s LAUNCHOPS?
Same full Client Ops Pack. If still available, enter code LAUNCHOPS at Polar checkout for €19 (list €29). Not a lite SKU. Campaign OS is separate at €29.
What’s the refund policy?
Digital product with instant access. If you are not happy with your purchase, email us within 14 days and we will refund you in full. No questions asked.
Any results guarantee?
No. We sell templates and an SOP. We do not guarantee leads, revenue, rankings, growth, or any campaign outcome.
Checkouts
Two packs. Two Polar checkouts.
Same merchant, same claim-safe rules. Pick the loop you need. Buy both only if both pains are real. Neither requires the other.
Campaign loop
Campaign OS
Brief → calendar → assets → report. Notion-ready markdown + Sheets CSV + SOP. Filled Northline Coffee EXAMPLE included.
- One campaign spine that stays linked
- Activity metrics you paste yourself (no auto-pull)
- Not Agency OS, not a portal, not a course
€29
Campaign OS list price · LAUNCH19 ended 24 Sep 2026
Campaign OS is €29 for the same full zip. LAUNCH19 ended 24 Sep 2026.
Retainer ops
Client Ops Pack
Access-request emails (Meta / Google) + a decision-first monthly review ritual. Fill your IDs once, reuse every client. Northline EXAMPLE included.
- Partner / invite flows, never password dumps
- What / Why / Next monthly skeleton + CSV logs
- Instructional only. Not DFY setup. No reply-speed promises
€19
€29
Code
LAUNCHOPS · same full pack
Enter LAUNCHOPS before paying. Templates only. Client keeps owning accounts.
Optional sisters, not a forced bundle. No results promised on either pack.
Ready
Pick a pack. Run the work.
One-time purchases. Instant downloads. Campaign OS is €29. Optional LAUNCHOPS pricing applies only to Client Ops Pack. Neither pack requires the other.
€29
Checkouts open on Polar. Enter the matching code before paying. Digital products · no subscription · no results promised · not DFY.